Lifespan: November 1956 - September 1965 (not covered), September 1972 - Present
Hosts: Bill Cullen, Bob Barker, Dennis James, Tom Kennedy, Doug Davidson
Models: Beverly Bentley, Toni Wallace, June Ferguson, Carolyn Stroupe, Maryann James, Gail Sheldon, Janice Pennington, Anitra Ford, Dian Parkinson, Holly Hallstrom, Kyle Meriweather, Kathleen Bradley, Gena Lee Nolin, Chantal Dubay, Nikki Ziering
Announcers: Johnny Olson, Rod Roddy
Produced by: Mark Goodson-Bill Todman Productions (1956-82), Mark Goodson Productions (1982-)

Front Game Rules

The contestants make their bids on a prize At the beginning of each show, four contestants were called out from the studio audience to participate in the game. Each round starts with the contestants bidding on the price of a small prize. The player who bids the closest to the prize's actual retail price without going over won that prize and was invited onstage to participate in another pricing game for more valuable prizes or cash. If all players bid over the price, the bids were removed and the players bid again. A few years into the run, a bonus of $100 was awarded to players who bid the exact price of the prize; this bonus has recently been upped to $500.
After each pricing game, another contestant is called up from the audience, and another prize is put up for bids. To list every pricing game played would be a fruitless task; for more information on the rules to each pricing game, head on over to Brad Francini's tribute page. One of the dozens of pricing games in the repertoire
Bob explains the Showcase Showdown Since 1975, a special game is played after the third and sixth pricing games to determine who advances to the end game, known as the "Showcase Showdown". Each player is allowed up to 2 spins of a large wheel bearing money amounts from $.05 to $1.00. Each player attempted to get as close to $1.00 without going over; the one that did advanced. Hitting $1.00 exactly earned the player $1000 and a bonus spin for a chance at another $5000 or $10,000.

End Game Rules

At the end of the show, the two top winners of the day (1972-5) or the two winners of the Showcase Showdown (1975-) were shown two showcases filled with prizes. After one showcase was revealed, the top winner of the two had the option of bidding on the total retail price of that showcase, or passing it to the other player and bidding on the second. After both bids are made, the players are told the actual retail prices of each showcase. The player who comes the closest to his/her showcase without going over wins it. (If both player overbid, neither player wins.) Later in the run, if a player managed to get within $100 of the retail price (now $250), he/she won both showcases. The final contestants get ready to bid on their showcases


The Price is Right is to date the longest-running game show, and one of the longest-running television shows of all time.

Among the many bloopers that have taken place while the show has been on the air: a woman being called to Contestant's Row while in the ladies' room; a woman wearing a tube top being invited to Come on Down, running fast enough for the tube top to slip downward ("She came on down and they came on out!"); countless contestants - particularly Samoans - giving Bob a bear hug upon winning; and the sets to almost every pricing game malfuncitoning at one time or another.

Loogaroo Looks it Over

If you have any doubts about the greatness of this show, take a look at that lifespan again, and see how long the current version has been on the air. As I write this, it's entering its 30th season. Its thirtieth season. Shows like The Better Sex and Hot Potato don't last that long, and for good reason: they don't get everything as perfect as The Price is Right has it. The variety of pricing games, the masterful hosting of Bob Barker, the bright, vibrant presentation, and the traditional, no-frills directing, all add up to a television institution.

The Price is Right

Gameplay: 3 pts.
Host: 3 pts.
Presentation: 2 pts.
Execution: 2 pts.
Total Score: 10 pts.

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